There’s a lot of very average content out there that’s published by companies that should know better. Behind this is often a perception that, if it ain’t broke, it don’t need fixing. My opinion is that given the potential ROI of the fix, the CFO might have a different view.
The post 10 Things That Stop Companies From Publishing Winning Content by @gincollette appeared first on Search Engine Journal.
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There’s a lot of very average content out there that’s published by companies that should know better. Behind this is often a perception that, if it ain’t broke, it don’t need fixing. My opinion is that given the potential ROI of the fix, the CFO might have a different view.
The post 10 Things That Stop Companies From Publishing Winning Content by @gincollette appeared first on Search Engine Journal.
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